"Forever Young" performed by Mrozu in campaign of BZ WBK

"Each age has its rights” – is the motto of BZ WBK’s campaign, promoting mobile app “BZWBK24”. The face of the campaign is Polish artist Mrozu, who performs the Alphaville’s hit “Forever Young” together with the choir Sound’N’Grace.

New campaign is directed mainly to young people, that’s why the ads show different behaviours, allowed at this age. The app lets for easy administration of personal finances on your smartphone or tablet.
Title: “Forever Young”
Authors: Lloyd / Mertens / Gold
Published by: Rolf Budde Musikverlag GmbH
Sub-published: Schubert Music Publishing

Creation – Red8 Advertising
Director – Łukasz Kośmicki
Media house – Starcom
Production – Propeller Film