"To Build A Home" by The Cinematic Orchestra rebrands the Bulgarian carrier GloBul as Telenor

2014-11-13
We are happy to announce that one of the leading European telecom operators Telenor has selected for their rebranding media campaign in Bulgaria the song "To Build A Home" by The Cinematic Orchestra, which is administered by Kobalt Music and Just Isn’t Music. This campaign follows the acquisition of Bulgaria's second largest mobile carrier GloBul by the Nordic telecom operator.
 
The track is synced in a 90 seconds video ad with a special guest appearance by the Bulgarian tennis sensation Grigor Dimitrov (currently #11 in ATP) and is licensed for television, cinema and internet use. The song will also be used as a ringback tone by all subscribers of Telenor for a period of 6 months. "To Build A Home" is one of the most emblematic singles of the British nu-jazz and electronic music group and is a part of their latest official studio album Ma Fleur (2007). Featuring the vocals of the Canadian singer-songwriter Patrick Watson, the song has been extensively used in numerous advertisements, movies and television programs.
 
Song: "To Build a Home"
Artist: The Cinematic Orchestra
Music and lyrics by: Patrick Watson, Jason Swinscoe, Phil France, Stella Page
Published by: Kobalt Music Publishing (45%)/ Just Isn't Music (55%)